

Gouri crafts
Humane centric products.
Value driven services.
Seamless human experiences.
Humane centric products.
Gouri? Who?
Gouri's Superpowers



Itterate .
The power to break away form existing mental models and create new belief systems.
Collaborate.
The journey to be a well-rounded generalist starts and ends with people.
Observe.
Looking deeper than the 'symptoms' of the problem to provide 'clarity in clutter'
Theoritical
Specific
General
Practical
Core design sensibility
Research about Design
Enquiring multiple approaches for desired outcome
Research through Design
Defining. Innovating. Engaging
Research for Design
Build humane-centric solutions
Design Approach
Words of Encouragement


Recent works
"One of the first things that stood out for me while working with Gouri was her ability to persevere. This quality of her's lifted the entire team up, especially during the pandemic times. In every project, she has applied first-principle thinking to create innovative solutions."
Bidisha Karmakar
Design Lead- Peter England (previous manager)
"Gouri's dedication to our project was truly commendable. It's clear that she and her team have a strong commitment to excellence. Her efforts have undoubtedly contributed valuable insights to our work, and we do look forward to the opportunity to collaborate with them."
Vikram Kumar
Co-Founder-SAMA (Client)
Some more diverse projects!
Blog
Design Musings
Simplified and extrapolated application of design as a process across various domains.
A passionate orator and storyteller, I attempt to talk about the applications of complex design systems in new age Information economy which be adopted by organisations and proffesionals across all domains

gouri_j@nid.edu
An opportunity? A piece of advice? How about a jamming session? Reach out to me !
/gouri-jayasurya
All good things end.
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